Back to Black is a fast growing business, built by entrepreneurs with entrepreneurship at heart. We are passionate about technology and advertising, and we have the energy and the creativity to help our clients.
Our clients trust in our ability to deliver, which makes us stronger. We look to make a positive impact in the advertising data ecosystem, promoting a clean advertising environment. We obsess over making our clients happy, working hard to deliver the best service possible every single day.
We are a London-based consultancy that specialises in helping mobile-first data businesses be successful.
We help businesses accelerate revenue growth and reach profitability.
The personal edge
Our clients and partners know and like us, that’s what makes us different. We’re a lean, nimble business, able to adapt to a changing market. We take chances that would be more difficult for larger businesses. We win our customers’ hearts in ways that large companies can never rival.
Successful and disciplined
Once you get a taste of success, you develop an appetite for more. At Back to Black, our past experiences become a motivational tool which we apply to all of the work we do for our clients. We are disciplined in our approach, we get the right meetings then follow-up, and close. That is why we are successful.
Meet Our Team
Many factors contribute to being successful in business but it falls to the people within the organisation to execute and make the difference between success and failure. Meet the Back to Black team.
CEO & Founder
Ben has 20 years experience in the ad industry. He was co-founder of Amobee, an award-winning mobile technology company acquired by SingTel for US$321 million.
Ben also launched Light Reaction, GroupM’s mobile-first performance agency in 17 markets and was COO of Blis, a location data technology company, and part of the exec team that closed a US$25m Series B fundraise.
We work with innovative technology businesses that lead the way in behavioural and location data, mobile and digital transformation.